apple-canada

  • Final Cut Pro X helps small company delight world’s biggest clients
    When Trim Editing started creating music videos over a decade ago, just paying the rent was a huge accomplishment. Now, the small East London company is crafting award-winning visuals for big brands — like Audi, Nike, Adidas and Guinness — propelled by the power of Final Cut Pro X. The video editing software’s comprehensive features allow Trim Editing to organize film and audio clips, pull together compelling projects and make changes on the fly. “When I’m playing back an edit for a director, they’ll say, ‘Okay, let’s go and make those changes I talked about.’ I’ll say, ‘Oh, no, they’re already done,’ and we’ll jump back and watch it again. People can’t believe that I’ve magically done the change before we even finish playback,” says editor Thomas Grove Carter.
  • Apple Reports Second Quarter Results
    Apple today announced financial results for its fiscal 2016 second quarter ended March 26. The company posted quarterly revenue of $50.6 billion and quarterly net income of $10.5 billion, or $1.90 per diluted share. These results compare to revenue of $58 billion and net income of $13.6 billion, or $2.33 per diluted share, in the year-ago quarter. Gross margin was 39.4 percent compared to 40.8 percent in the year-ago quarter. International sales accounted for 67 percent of the quarter’s revenue. “Our team executed extremely well in the face of strong macroeconomic headwinds,” said Tim Cook, Apple’s CEO. “We are very happy with the continued strong growth in revenue from Services, thanks to the incredible strength of the Apple ecosystem and our growing base of over 1 billion active devices.”
  • Apple Introduces 9.7-inch iPad Pro
    Apple today introduced the 9.7-inch iPad Pro, which at just under 500 grams features a new pro Retina display with greater brightness, wider colour gamut, lower reflectivity, Night Shift mode and new True Tone display technology. The new iPad Pro also has a 64-bit A9X chip that rivals most portable PCs. “iPad Pro is a new generation of iPad that is indispensable and immersive, enabling people to be more productive and more creative. It’s incredibly fast, extremely portable and completely natural to use with your fingers, Apple Pencil and Smart Keyboard. And now it comes in two sizes,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing.
  • Apple Introduces iPhone SE — the Most Powerful Phone with a 4-inch Display
    Apple today introduced iPhone SE, the most powerful phone with a 4-inch display, in a compact aluminum design that has been updated with matte-chamfered edges, a colour-matched stainless steel Apple logo and four metallic finishes. iPhone SE offers the same 64-bit A9 chip offered in iPhone 6s and iPhone 6s. “iPhone SE is packed with a stunning 4-inch Retina display, advanced 64-bit A9 chip with M9 motion co-processor, longer battery life, 12-megapixel iSight camera with True Tone flash, Live Photos, 4K video, faster LTE, and Wi-Fi and Touch ID with Apple Pay. Everyone who wants a smaller phone is going to love iPhone SE,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing.
  • Apple Announces Advancements to ResearchKit
    Apple today announced advancements to the open source ResearchKit framework that bring genetic data and a series of medical tests typically conducted in an exam room to iPhone apps. Medical researchers are adopting these new features to design targeted studies for diseases and conditions that affect billions of people and to gather more specific types of data from participants. “The response to ResearchKit has been fantastic. Virtually overnight, many ResearchKit studies became the largest in history and researchers are gaining insights and making discoveries that weren’t possible before,” said Jeff Williams, Apple’s chief operating officer.
  • Apple Reports Record First Quarter Results
    Apple has announced financial results for its fiscal 2016 first quarter ended December 26, 2015. The company posted record quarterly revenue of $75.9 billion (USD) and record quarterly net income of $18.4 billion (USD), or $3.28 (USD) per diluted share. These results compare to revenue of $74.6 billion (USD) and net income of $18 billion (USD), or $3.06 (USD) per diluted share, in the year-ago quarter. Gross margin was 40.1 percent compared to 39.9 percent in the year-ago quarter. International sales accounted for 66 percent of the quarter’s revenue. “Our team delivered Apple’s biggest quarter ever, thanks to the world’s most innovative products and all-time record sales of iPhone, Apple Watch and Apple TV,” said Tim Cook, Apple’s CEO. “The growth of our Services business accelerated during the quarter to produce record results, and our installed base recently crossed a major milestone of one billion active devices.”
  • Record-Breaking Holiday Season for the App Store
    Customers around the world made this holiday season the biggest ever for the App Store, setting new records during the weeks of Christmas and New Year’s. In the two weeks ending January 3, customers spent over $1.1 billion (USD) on apps and in-app purchases, setting back-to-back weekly records for traffic and purchases. January 1 marked the biggest day in App Store history with customers spending over $144 million (USD). “The App Store had a holiday season for the record books. We are excited that our customers downloaded and enjoyed so many incredible apps for iPhone, iPad, Mac, Apple Watch and Apple TV, spending over $20 billion on the App Store last year alone,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “We’re grateful to all the developers who have created the most innovative and exciting apps in the world for our customers. We can’t wait for what’s to come in 2016.”
  • Apple Names Jeff Williams Chief Operating Officer
    Apple has announced that Jeff Williams has been named chief operating officer and Johny Srouji is joining Apple’s executive team as senior vice president for Hardware Technologies. Phil Schiller, senior vice president of Worldwide Marketing, will expand his role to include leadership of the App Store across all Apple platforms. Apple also announced that Tor Myhren will join Apple in the first calendar quarter of 2016 as vice president of Marketing Communications, reporting to CEO Tim Cook. “We are fortunate to have incredible depth and breadth of talent across Apple’s executive team. As we come to the end of the year, we’re recognizing the contributions already being made by two key executives,” said Cook. “Jeff is hands-down the best operations executive I’ve ever worked with, and Johny’s team delivers world-class silicon designs which enable new innovations in our products year after year.”
  • Apple Reports Record Fourth-Quarter Results
    Apple has announced financial results for its fiscal 2015 fourth quarter ended September 26. The company posted quarterly revenue of $51.5 billion (USD) and quarterly net profit of $11.1 billion (USD), or $1.96 (USD) per diluted share. These results compare to revenue of $42.1 billion and net profit of $8.5 billion (USD), or $1.42 (USD) per diluted share, in the year-ago quarter. Gross margin was 39.9 percent compared to 38 percent in the year-ago quarter. International sales accounted for 62 percent of the quarter’s revenue. The growth was fuelled by record fourth-quarter sales of iPhone, the expanded availability of Apple Watch, and all-time records for Mac sales and revenue from services. “Fiscal 2015 was Apple’s most successful year ever, with revenue growing 28 percent to nearly $234 billion. This continued success is the result of our commitment to making the best, most innovative products on earth and it’s a testament to the tremendous execution by our teams,” said Tim Cook, Apple’s CEO. “We are heading into the holidays with our strongest product lineup yet, including iPhone 6s and iPhone 6s Plus, Apple Watch with an expanded lineup of cases and bands, the new iPad Pro and the all-new Apple TV, which begins shipping this week.”
  • Apple Updates iMac Family with Stunning New Retina Displays
    Apple has updated the entire iMac family, bringing a new Retina 4K display to the 21.5-inch iMac for the first time and the Retina 5K display to every 27-inch iMac. The updated iMacs also feature more powerful processors and graphics, two Thunderbolt 2 ports and new storage options that make the high-performance Fusion Drive even more affordable. Apple also introduced a new lineup of wireless accessories including the all-new Magic Keyboard, Magic Mouse 2 and Magic Trackpad 2. “From the first iMac to today, the spirit of iMac has never wavered — deliver the ultimate desktop experience with the latest technologies, gorgeous displays and cutting-edge designs,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “These are the most stunning iMacs we’ve ever made. With our gorgeous new Retina displays, more powerful processors and graphics, and all-new Magic accessories, the new iMac continues to redefine the ultimate desktop experience.”